Hola! Hallo! Hello!
from Puebla, Mexico. Based in London since 2016. I'm a Product Designer working at EY TTT, building a platform that helps Tax Professionals leverage GenAI to streamline their workflows, both internally and with clients. I solve problems through empathy, research, technology, and design
I hold an MSc in Social and Cultural Psychology from the LSE, where I developed qualitative research skills that I now apply. I value the importance of understanding the human in its context and, in turn, inform the products I help design.
Values
Culture and Values
- Curiosity: I approach every project with curiosity, constantly asking 'why' to uncover user needs and challenge assumptions.
- Play: “Play Is The Pleasure Of Being Inventive, Mischievous, Imaginative, And Trying Something New.” I believe the best solutions come from creative exploration and trying unconventional approaches to familiar problems.
- Community: Great design happens through collaboration. I value diverse perspectives and believe the best solutions emerge when teams work together to challenge and build on each other's ideas.
- Empathy and Perspective-taking: It is essential to understand the feelings and thoughts of the Other in life while designing products.
Fun!
Drawing and Painting
I draw in graphite, and I am new to painting with watercolours. I enjoy to draw or paint while listening to music or a podcast.
Stories: Film and books
Spending time in nature
Movement
I enjoy practicing yoga, Pilates, and occasionally figure skating.


