Hola! Hallo! Hello!

I am Rebeca,

I am Rebeca,

from Puebla, Mexico. Based in London since 2016. I'm a Product Designer working at EY TTT, building a platform that helps Tax Professionals leverage GenAI to streamline their workflows, both internally and with clients. I solve problems through empathy, research, technology, and design


I hold an MSc in Social and Cultural Psychology from the LSE, where I developed qualitative research skills that I now apply. I value the importance of understanding the human in its context and, in turn, inform the products I help design.

Values

Culture and Values

- Curiosity: I approach every project with curiosity, constantly asking 'why' to uncover user needs and challenge assumptions.

- Play: “Play Is The Pleasure Of Being Inventive, Mischievous, Imaginative, And Trying Something New.” I believe the best solutions come from creative exploration and trying unconventional approaches to familiar problems.

- Community: Great design happens through collaboration. I value diverse perspectives and believe the best solutions emerge when teams work together to challenge and build on each other's ideas.

- Empathy and Perspective-taking: It is essential to understand the feelings and thoughts of the Other in life while designing products.

Fun!

Hobbies

Hobbies

When I am not designing, I enjoy reading, drawing, being in nature, doing sport, watching films or series, and spending time with family and friends!

When I am not designing, I enjoy reading, drawing, being in nature, doing sport, watching films or series, and spending time with family and friends!




Drawing and Painting

I draw in graphite, and I am new to painting with watercolours. I enjoy to draw or paint while listening to music or a podcast.

Stories: Film and books

Stories are a big part of my life. I love losing myself in a grand narrative. Be it books, films, or series. I love to consume stories. I read fantasy, fiction, and non-fiction.

Stories are a big part of my life. I love losing myself in a grand narrative. Be it books, films, or series. I read fiction, non-fiction, and fantasy.

Spending time in nature

I grew up surronded by a volcano and mountains. I love spending time in nature– beach escapades, hiking, and paddle boarding.

I grew up surronded by a volcano and mountains. I love spending time in nature– beach escapades, hiking, and others.

Movement

I enjoy practicing yoga, Pilates, and occasionally figure skating.

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